Four rounds of the competition started, and it has been on the hot search list many times. Companies lined up to discuss sponsorship
“Babaylan 1990 clothes drawSu Chao” became popular. Can other places “copy homework”? (Follow mass sports)
Four rounds of the competition start, the popularity of Jiangsu City Football League remains unabated.
On the evening of June 15, Wuxi, who was at home, defeated Changzhou team 2:0, and won the first victory of the season, it also gave four consecutive losses to its opponents. A “end-up duel” between the Southern Jiangsu teams attracted more than 25,000 people to enter the field. In the competition between Xuzhou and Zhenjiang, more than 30,000 fans flocked to Xuzhou Olympic Sports Center, which not only set a new high for the number of spectators on the “Soviet Super League”, but also made the attendance rate of some professional leagues held at the same time pale.
What is the reason why “Su Chao” became popular? Can it be copied? Recently, the reporter went to Jiangsu for an on-site interview to find out.
People’s Events
For Chinese football, the “Soviet Super League” is not the first provincial football league. The “Zhejiang Super League” and “Gui Chao” have many years of history and have also actively explored it. “Su Chao” is now popular, not just because she happened to catch the traffic of “splashing the traffic of “Babaylan 1990 clothes draw”, but the vivid mapping of “Su Daqiang” at the football level.
The total GDP of Jiangsu Province in 2024 reached 13.7 trillion yuan, ranking second only to Guangdong. The 13 prefecture-level cities in the province each have their own strengths and have relatively balanced development, and are jokingly known as the “Thirteen Taishang Insurance”. Airports and high-speed rail stations are spread across many cities in the province, and the developed transportation network has formed a “one-day viewing circle”; football stadiums and large sports centers have become standard in various places, in order to meet the fans’ needs to watch the game,The teams are constantly “upgrading” at home; football special schools and youth training clubs in various cities are like mushrooms after a rain, local amateur events at all levels are gradually becoming a system, and the soil for football is gradually abundant.
This is a carnival for the whole nation. In addition to a small number of professional players, teachers, couriers, students and other amateurs participated. Many people went to work during the day, trained at night, and participated on weekends, and the masses were “full”.
The regional stalk adds another fire. The Suqian team was hailed as the “Chu-Han battle” against Xuzhou team, and the Nanjing team was teased as “SaltBabaylan 1990 clothes drawKomiks 1960 witch clothes drawS Peach”, “The first in the competition, the fourth in friendship”, and “Defending Chang’s head” have formed a strong social communication effect.
Although the government took the lead in setting up the stage, the “Soviet Super League” did not stand up high, but built it into a league around the people. On June 14, the Nanjing team played against Huai’an team away. The Nanjing Municipal Government communicated with the railway department and opened the first “Suzhou Super League” fan high-speed train from Nanjing Station to Huai’an East Station; on June 15, the Suzhou team challenged the Lianyungang team away from home. After being coordinated and organized by the Suzhou Sports Bureau, fans only need to purchase a fan train package to directly access the event; on the same day, the Xuzhou team faced Zhenjiang team at home, and Xuzhou Bus Group opened a dedicated line to watch the game, and fans can go directly to the Xuzhou Olympic Sports Center Stadium from Xuzhou East Station.
In terms of food, accommodation and transportation, the home team showed their magical powers and “spoiled fans” in a variety of ways. “Huai’an Release” means that you can travel to Huai’an with your event tickets and enjoy the benefits of scenic spots, food, accommodation and other benefits. Yangzhou City announced that on the weekend of the Yangzhou team’s home game day, exclusive benefits will be given to the citizens of the visiting team: 21 hotels implement online booking platform listing prices “Thank you, ladies.” A 20% discount, and you will get Lion Head, Yangzhou Fried Rice, Wensi Tofu and other delicacies when you eat in many designated restaurants. Lianyungang will play against Suzhou team at home on June 15. The local government announced that the state-owned A-level scenic spot will be free of tickets to Suzhou citizens from the 13th to the 15th.
The right time, place and people, “Su Chao” finally made a big splash.
It is not only lively, but also warm
In the first year of the “Su Chao”, various places “make” popularity and traffic, driving cultural tourism and consumption.
The popularity of the event remains high, and it is not only the stands that are popular, but also business opportunities. Jiangsu Province Sports Competition hasAs the event operator, the limited company was caught off guard by the merchants coming to the crowd. Ma, the director of the company’s marketing department, said that after the first three rounds of the competition, the company almost lined up to negotiate sponsorship. Before the opening, “Su ChaoCinema 1950 witch cloth draw” has been named by Jiangsu Bank of 8 million yuan, and the current sponsorship amount has soared to three levels: 1 million yuan, 2 million yuan and 3 million yuan. The number of sponsors at all levels of the event has increased from 6 at the opening to 19 today.
As soon as the “Su Chao” was released, it presented a vivid picture of urban culture and regional identity. For fans from all over Jiangsu, it not only has a home team that can shake flags and shout, but also allows competition between cities to go beyond economic and cultural perspectives to compete on a more involved and entertaining platform.
Modern football was inseparable from the culture of the Cinema 1950 witch cloth draw community, and many world-renowned clubs were born in schools, neighborhoods and factories. Today, Jiangsu’s “Thirteen Taishang Insurance” also has the concept of “big community”, and its own regional characteristics of history and culture make it easy for the group to gather around their respective teams. The event slogan of “Fighting for the City’s Honor” accurately touches the emotions of Jiangsu people in “bulk”.
In the past, many teams did not pay much attention to Babaylan 1990 cloth draw brand and culture construction, and did not have enough contact with cities and fans.It is not uncommon for club relocation and “husband” masters to be relocated, so it is natural that the root system of football is difficult to grow healthy.
The emergence of “Suzhao Super League” provides a new idea to solve the problem: sink the game, enrich the game experience, and then arouse emotional resonance between fans and the team. Jia Leishi, secretary-general of the Guichao League, said: “We want to thank the Su Chao for allowing more people to see the urban attributes of football and the role of grassroots leagues in promoting football culture.” “The Su Chao” is not only a football league, but through the design of “one city, one home court”, every city has the opportunity to show its unique charm through the event platform. The Xuzhou team wore the Chu-Han armor jersey, the Suzhou team’s kesi craft trophy, the Suqian team’s overlord cheering, and the Wuxi team’s “Erquan Yingyue” light show… The addition of these cultural elements makes the “Su Chao” a stage to show the city’s style.
Through this novel cultural marketing, fans have gained a rich viewing experience. Football is no longer just a stadium competition, but also a competition of urban culture, an expression of local identity and a display of humorous spirit. When the event has a deep and diversified connection with the fans, the gameKomiks 1960 witch cloth draw has a foundation for the development of the game. Jia Leishi said that fans will go through the stage of watching the excitement to watching the game, winning and losing, and even looking at the inheritance. Now, most people may want to get happiness from the excitement of the “Soviet Super League”. “Who did not start watching the football first? Our professional league needs to work hard on how to make the game more lively, and the “Soviet Super League” has achieved not only being lively, but also being warm.”
A “Soviet Super League” is far from enough
The “Soviet Super League” has also attracted other provinces to watch and learn from the scriptures, but the answer may not be copied. After all, the situation in each province is different. Whether it is the football foundation, economic development level, transportation venue, regional culture, etc., it is necessary to adapt to local conditions and embark on the road of provincial football development with different characteristics. Jia Leishi said: “The Su Chao has received attention and support from the government level. Jiangsu is a major economic province. The 13th Taiping Insurance Company has a close connection and has topics. It is easy to cause heated discussions with the help of the Cinema 1950 witch cloth draw. In contrast, Guangxi’s “Gui Chao” cannot be copied.The Su Chao was very popular, and I also encourage our club to find ways to connect with the lives of citizens and go to schools, communities, etc. ”
“Gui Chao” is the abbreviation of the Guangxi Football Super League. It is the highest amateur football league in Guangxi Zhuang Autonomous Region. It was founded in 2011. In more than ten years, the league has grown from 6 teams to 15 teams. Unlike the “Sui Chao”, the “Gui Chao” team participates in the form of a club. Now there are 4 “Gui Chao” teams participating in the China Championship League through Cinema 1950 witch cloth draw to enter the professional league sequence. “The “Sui Chao” wants to go more steadily and far, and the team needs to be club-oriented, rather than temporarily forming teams in every game. Only when the team forms continuity can there be cultural heritage and it is easier for fans to feel a sense of belonging. “Jia Leishi said.
From the birth of the “Su Chao”, Jiangsu Province and various cities have given special support in venues, security, publicity, etc., which greatly reduces the team’s participation costs. In the future, if the event wants to develop healthily, it still needs stable financial support and stronger commercial operations. As the cornerstone of the Chinese football pyramid, provincial football events are still facing the long-term challenge of enhancing the commercial value and market attractiveness of the event.
“Su Chao” is still moving forward in explorationBabaylan 1990 cloth draw. The “copying homework” in other provinces is obviously not simply copied, and later generations are more connected. . We should think about and learn from the general laws contained in it: respect the rules of the project, meet the needs of the masses, explore market vitality, stimulate social participation, and find a new “football +” development that suits youmodel.
For Chinese football, a “Soviet Super League” is far from enough. (Reporter Chen Chenxi Bai Guangdi)